cielo mágico 2022

Based on archive footage, we created this commercial spot for hot air balloon festival Cielo Mágico in its 2022 edition. The goal was to make use of memorable images of previous versions of the event as this was the first time that the festival was taking place after lockdown. Aiming to inspire the same feelings of joy, hapiness, recreation and famility time, the selection of these images required an extensive look through of the archive footage, combined with cheerful tone and intercative motion graphics. For this project I was in charge of the edit and assembly.